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Business and Marketing Plans

Here are some business plan software packages and books.
  • Business Plan Books
    • Business Plans for Dummies - The Dummies series book on business plans. If this is your first business plan, and you are going to buy one book on the subject... this is it. "One business expert who read it said that most big-company bosses would benefit from it:" Financial Times
    • Business Plans Kit for Dummies - The sequel and companion volume to the 100,000-copy bestseller Business Plans for Dummies. Includes a CD-ROM with templates, checklists, and other resources to help implement the plan after it's written. A handy companion if you are going to spend the weekend writing a business plan.
    • The Ernst & Young Business Plan Guide - A book for anyone starting a new business or expanding an existing one. Contains step-by-step instructions for constructing a solid business plan... with a sample business plan incorporated within the text. Also includes information on methods of funding as well as information on laws and regulations that may affect your planning. It's a quick read, but its detailed as well.
    • Adams Streetwise Complete Business Plan - Low cost and good combination of text and computer files. It covers all of the major sections of creating a business plan including Executive Summary, Market Analysis, Competitive Analysis, Strategy, Sales and Marketing, and so on.
    • The One Page Business Plan: Start With a Vision, Build a Company! - Build a quick and simple business plan. by James T. Horan, Jr., Jim Horan, Rebecca S. Shaw
  • Business Plan Software
    • Business Plan Pro - By Palo Alto. One of the most popular business plan software packages... but plan on investing several weeks mastering it. It helps you build an outline.. and generates really professional looking 3D charts. It will export the result of your work to PDF and Word .doc files. The editor is a bit weak, so you'll probably want to export the last draft to word and finish touching it up there. This program is worth it just for the great 3D colored charts it automatically generates... and it even helps you generate the power point presentation in which to place them. On top of all that they provide you with a secure site (yourname.secureplan.com) from which people with the proper passwords can download your plan. CD-Rom - Download
    • Ultimate Business Planner - by Atlas Business Solutions, Its easy-to-use, step-by-step approach makes business planning fast and simple. Answer a few questions, and in just minutes you’ll have a comprehensive set of financial reports and charts. With financials out of the way, you're ready to compose your plan. Relax! Ultimate Business Planner walks you each section with "plain-English" instructions, advice, and how-to hints. Plus, Ultimate Business Planner comes jam packed with hundreds of business start-up resources to help you along the way. Ready to make your business dreams a reality? It all starts with Ultimate Business Planner -- the fastest and easiest way to write a winning business plan. CD-ROM
    • BizPlan Builder Interactive - by Jian. Not our top choice in this category... but one of the first of its kind.

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The One Page
Strategy Sheet

The One Page Stategy Sheet is a single piece of paper that ommunicates to all the people in an organization the information each person needs to coordinate everyday decisions.

Learn how to use the following techniques create a concise one-page business plan:
  - Michael Porter's Five Forces Analysis
  - The Discretionary Dollar
  - The Virtual Dollar
  - Value Chain Ratcheting


Customer Partnering

Customer Partnering - Build yourself into your customer's business plan. Find ways to make yourself indispensable. A step-by-step process for building a joint business plan with your customers, reserving a special place in it for you. See also The Executive Partnering Kit